For SEO purposes, Alexa ranking is worthless. But if you wish to earn some cool money with your blog from advertisers, then you should start considering increasing your Alexa Rank. I must have to tell you that Alexa Ranking has nothing to do or affect your blog traffic, but incase you do not know what this Alexa Rank is all about, lemme explain.
What is Alexa Rank
Alexa.com is a web company that ranks websites and blogs based on their traffic and some other factors.
Now, this leaves us to the question. “How is Alexa Rank Measured?” so that you can work on the factors to increase your rank.
How is Alexa Rank Measured?
This is where you might get suprised at. Alexa ranks websites or blogs based on how many of the visitors to your blog have there alexa toolbar installed on their browser. This means that Alexa is not a true platform to determine blog traffic. For instance, if you run a forum where your visitors are all mobile users and you get over 10,000 page vies daily, while another guy runs a blog with 1000 daily page views and all his visitors use Alexa toolbar, the blog would be ranked higher on Alexa than your forum. Now you see why I said Alexa is not a true measure of a sites traffic?
10 Steps To Improve Your Alexa Ranking
Here are the Ways you can increase your Alexa rank in order to get good money from advertisers since they consider Alexa as a factor before paying for adverts.
Step #1: Install Alexa Toolbar
Just as a said earlier in this post, your Alexa rank is determined by how many visitors to your blog have their toolbar installed on their web browsers. In order to increase your Alexa Rank, install their toolbar on your Web Browser, set your blog as homepage. You can even ask your friends to help you do that. It would help to boost your ranking.
Step #2: Install Alexa Widget on your site
Adding their widget to your blog would go a long way in boosting your Alexa rank because clicks to their site from this widget is been counted as traffic also.
Step #3: Claim your Site
Register wiith Alexa.com, claim your site as this would help you to add information about the blog/website and would build peoples trust on the blog thus retaining your visitors would be guaranteed.
Step #4: Write a Review about Alexa
Make a review about Alexa, Write something about them on your blog and link back to them. It would improve your Alexa Rank.
Step #5: Ask your Visitors to Review your Blog on Alexa
Ask friends and your blog readers to make positive reviews and rating of your blog on Alexa. It also helps increase your Alexa Rank.
Step #6: Build Backlinks
The more backlinks, the better your alexa rank, so you need to work on your backlinking strategies.
Step #7: Update your Blog Regularly
Fresh content attracts returning readers. As long as people who have the Alexa Toolbar installed on their browsers keep coming back to your blog, it would go a long way in boosting your Alexa Rank.
Step #8: Promote Your Blog on Social Networks
Social Media is a great place to get traffic to your blog, promote your blog here because most people would have the Alexa toolbar installed on their browser, this would help increase your Alexa Rank.
Step #9: Make your Blog Appealing to Fellow Bloggers
Write helpful Tech and Blogging tips which can attract fellow bloggers, because most if not all bloggers have Alexa Toolbars installed on their browsers
Step #10: Write Quality Content
Remember, Content is King. Quality content would not only increase your ranking on search engines, but also get you more traffic. The higher your traffic, the higher the chances of getting visitors who use the Alexa Toolbar.
This are the various ways how in increase my Alexa Rank and they work for me. You could leave other suggestions if you wish.