You would agree with me that an inexperienced blogger would log into his/her dashboard, click on create new post and write on any topic that comes to his/her mind with the mindset that “blogging is passion.” On the other hand, this is not true for an experienced and full time blogger that makes a living blogging. One fact you must hold strong to is, unless you optimize your blog posts for consistent, constant and continuous traffic, I’m afraid you’re working in vain.
If you’ve been trying hard to achieve this, I’m here to assist you. Remember the lies you were told when you started blogging that “Content is King“, but Content without Traffic is equal to Content without Money. How do I generate traffic – money? There’s no doubt, the key to this is identifying your audience, creating topics of high quality and value,then a lot of content marketing gets your posts to your audience’s reach.
Below are some few yet effective methods that would constantly drip traffic to your blog post if followed.
1. Optimize Your Post Titles
There’s no better place to start your on-page SEO technique than the blog post title. Without stuffing too many keywords on your title to make it almost unreadable, ensure your target keywords in the title. This tactic helps to increase position on Search Engine Results; if you’re using blogger platform just follow what I laid above, whereas, WordPress users may need to install SEO plugins and enter optimized titles.
Another thing you need to focus on when optimizing your titles is how to catch the attention of anyone who comes across. Learn how to create attention grabbing titles here.
2. Page Description
This contains the summary of the information contained in your blog posts. When writing the page description, it should contain the target keywords too. In WordPress, the page description should be written in the description field of your SEO plugin while on blogger you can find it at “Search Description” by the right when creating a blog post.
The better your page description, the higher your CTR and this equals more traffic.
Ordinarily, permalink is the URL of your blog post. Ensuring that your keyword is in your permalink is very helpful in terms of SEO. On blogger, go to the permalink tabs and choose custom permalink. Then enter your desired permalink which contains your keyword only. In WordPress, before setting the permalink ensure that you have set up SEO friendly permalink structure. On the dashboard, go to Settings > Permalink > Post Name and click on save changes. This is the best permalink structure to use in wordpress.
When creating blog posts go to edit then under the Title of the post’s field, change it to your desired permalink.
4. Play Around Your keywords
I have also learnt that using your target keywords within the first paragraph of your blog posts tend to drive in more traffic. So, I’ll advise any blogger aiming for traffic to give it a try. Nonetheless, its effect may not be felt. All things been equal, do not over stuff keywords in your blog post as this can have bad effects on your blog ranking.
5. Internal Links
They are links that point to an existing page on your blog or domain. Ordinarily, internal linking of blog post and pages allow users to navigate from one page of your blog to another,but the hidden truth you might not know is the fact that they also help to spread ranking power too.
Internal linking between blog posts help in spreading Page Rank, Improving the Domain Authority of your blog and more. These would in turn improve your search engine traffic. It’s as simple as that.
- Must Read: 6 Things To Do Before Publishing A Post
Below are some tips you have to bear in mind while optimizing your blog post.
- Links in flash, java applets etc. are not accessible by SE bots
Note that SE bots have a limit of 150 links per page to crawl. If you stuff a page with too many links it’s definitely of no use and BTW, who would be that crazy to link to 150 URLs on a single page.;
I hope to seeing your blog at the top. Have any comment or contribution? Use the comment box below to let us know.