why most bloggers and blogs failMost people after reading an income report from a popular blogger’s blog, they finally come to the conclusion that they’ve found a high paying and nice career to prepare for retirement, and then delve into blogging. Blogging is quite a wonderful career no doubt, but do you think it is really a get rich quick scheme? The simple answer is hell “NO” and that is the reason most of these new blogs fail.

I decided to write this article to outline the various reasons why most new blogs fail and how you can succeed as a blogger avoiding these failures.

Why Most Blogs Fail

1. No Laid Down Strategy

As a Newbie in the blogosphere, you probably have not learnt a lot of things and this kinda discourages lots of people. I keep telling Newbies that consistency is the key to success. If you can find time to reading blogs by other big shots in your Niche, it can help you go a long way in your blog. You learn lots of stuff, and this helps you develop a strategy and blogging pattern that would boost your blog in the long run.

2. No Personality

I have come to realize from experience that people love a blog that has a personality behind it. For example, I once ran an entertainment blog, but I never used a real name for the author, and despite the promotions, the interaction was crawling. Considering other such blogs which have a face tagged to them tend to grow popular quick, some of which include Linda Ikeji’s Blog. It is advised that you use your real name for the author so your blog can be associated with a person, this attracts more people from experience.

3. Lack Of Time

Simply because you want to make money blogging like John Chow doesn’t mean you good to start a blog. Blogging requires and saps time just like any other job, but most people find this out and can no longer cope with the stress involved and they back out. If you want to venture into blogging, then you must make time for it unless you wish your blog to become a failure.

4. Short Of Content Ideas

This is one thing even experienced by the pro-bloggers and authors, there are times when bloggers hit writers block. In this case, they run out of blogging content ideas. This kills the audience you have built before, because if people come back and do not find new content over a period of time, they resort to not coming again. This is another reason why your blog would fail. It is quite easy to get fresh content ideas. You have to read this article on How To Get Fresh Content Ideas.

5. Laziness

Sorry to say this, but most people are really lazy and this shows in their blogging. Blogging I must say is not for lazy people and requires hard work. As I earlier said, you have to learn new innovations in the blogosphere to keep your blog up to date, write articles frequently and most of all do loads of backlink building, and for those lazy folks I guess you’ll fall out of the game when you can’t cope with this.

6. Lack Of SEO Skills

It is quite true that most bloggers might not have a knowledge of Search Engine Optimization but it is of great importance to have a basic knowledge of it if you wish to succeed and run a successful blog. I recommend you specialize on the On Page SEO and you can pay SEO firms to handle your Off Page SEO. This would go to a very extent in improving your blog’s traffic and save you from becoming a failure. The truth is SEO is the key to gaining huge traffic to your blog.

Now, I guess you would never want your blogging career to become a flop, then avoid the above listed points and apply consistency to your blogging career and watch your blog grow to success.



    I picked laziness and lack of content ideals because most bloggers run out of content to write about even before they start their blogs and this is really a great tips why most bloggers fail to succeed in the blogosphere

  2. great tips oscar, i believe most bloggers fail because of lack of time and this will affect any other business apart from blogging

    • Sure James, time is one factor to look out for. If you don’t have time to spare for blogging that’s the beginning of your blogs failure, especially if you don’t want to invest and pay others to help you out.

  3. Hey Oscar i do accept the points of fail in blogging which people have the mindset of money not doing with passion so they can come out something on this field between great share

  4. Not interested in learning the new stuffs – add this too in the list.
    I agree with your views of blogging fail and I fell that the bloggers should have some good strategies and qualities to withstand in the blogosphere.
    Thanks for sharing the nice post for us 🙂

  5. hello Oscar and thanks for sharing insightful post. and you have a nice catchy headline that every blogger should do…

    i want to comment on SEO…

    knowledge of SEO is a must. what i do not like about SEO is that Google keep changing the rules and we do not know which is right or wrong. before, directories are a must in SEO but now it seems that they ignore directories (excluding Yahoo Directory). i followed a first 100-word and last 100-word rule but my site end up from page 4 to page 13. i think we should keep watching Google’s updates in order to understand truly the rules of SEO

  6. I guess these are the things I have forgotten in my blogs that is why I am always failing. Thanks a lot for reminding me again what to do so that my blogs would be a success. Thanks again for sharing these remarkable and easy to understand tips….. =D

  7. Every blogger needs to go through this process of reinvention at some point of his career.Like the saying goes,’What doesn’t kill you makes you stronger”

  8. Every blogger at one point struggles to find a niche and focus on it at the beginning. Until he or she finally discovers what it really means to be a blogger. Then you start investing and take it serious.

  9. Many valid point but for No personality, I don’t agree with you. There are so many popular blogs with tremendous traffic, massive social fans but the owner of the blog is not known. These days people run anonymous blogs and they succeed.


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